Mastering WODs: Tips for CrossFit Affiliates to Enhance Client Results

Are you a CrossFit Affiliate or gym looking to enhance client retention?

A lot of your success comes down to engaging workouts that keep people coming back for more. But you might be missing out on opportunities to forge deeper connections and boost athletic results at the same time.

Technology helps. When you’ve got the right all-in-one software, you can efficiently manage WODs, create dynamic whiteboards, recognize top performers, and keep everyone connected.

Let’s dive in and unlock the potential for a seamless and dynamic workout experience.

Effortlessly Manage and Customize WODs

Creating customized routines and circuits every day is a ton of work. If you don’t have a reusable library of workouts, you need to start from scratch every time or hunt through recent workouts and then copy and paste relevant details. Either way, it’s a ton of manual work.

If you want to save dozens of hours a week, then you’ll want to utilize WOD management software like FitBUILDER by WellnessLiving. FitBUILDER makes it easy to store exercises and specify sets, repetitions, scoring metrics, and durations. You can quickly create workouts, benchmarks, and training circuits with our drag-and-drop builder—and provide all the details clients need.

Plus, you can add videos and images to make your WODs more engaging.

Display Dynamic Workout Whiteboards

Whether a client has been with you for years or is brand new to your gym, you want them to be able to leave their stressful day behind, focus on the workout at hand, and achieve maximum results.

But it’s hard to do that if you’re still trying to write out details by hand on an old-school whiteboard.

For the ultimate workout experience, creating a dynamic whiteboard with your smart TV is a lot easier than it sounds. With FitBUILDER, our WOD solution, you can display a large timer for countdowns, work times, and rest times—complete with buzzer sounds.

Our whiteboard feature makes it easy to play, pause, move forward, or move backwards through the workout as needed. Or rely on autoplay to keep things simple.

This is compatible with any smart TV so you can keep clients engaged without the need for fancy hardware.

Foster Community with Leaderboards and Notifications

A great CrossFit Affiliate or gym is more than just a place to work out. It’s a community. It’s a place where people come to transform their lives—no matter the current state of their health or physical prowess.

If you really want your gym to succeed, you need to foster emotional connections and help clients cheer each other on. Otherwise, all you have is another boring, stale room with a bunch of equipment.

Leaderboards increase a sense of community. Showcase leaderboards on your smart TV, mobile app, and website to recognize your top performers. You can further gamify your workouts by rewarding frequent leaders during class.

Keep Staff and Clients Connected with Mobile Apps

Mobile devices are the absolute best way to keep in touch with your clients.

Globally, people spend an average of 3 hours and 30 minutes on their mobile phones.

What’s more, push notifications from mobile apps have far higher open rates compared to email (average open rate is 21%). Open rates are 51% for iOS and 81% for Android (due to push notifications being automatically enabled on Android devices).

If you aren’t using a mobile app to engage with clients, you need to up your retention game.

FitBUILDER connects with our Achieve Client App so your clients can get everything they need in the palm of their hands: class schedules, membership management, loyalty program points, WOD details, logbooks, and leaderboards. Plus, clients can engage socially by commenting on and liking others’ leaderboard results, all within the app.

And with our Elevate Staff App, staff can view the WOD schedule and details, coach’s notes, athlete’s notes, and required equipment.

Get FitBUILDER to Boost Client Results and Retention

Are you ready to go from stress to success with WellnessLiving? Get all the essential business and marketing features needed to run your business with our all-in-one platform. Then, layer on FitBUILDER for WOD scheduling, whiteboards, leaderboards, and more. Discover firsthand how WellnessLiving helps fitness businesses streamline operations and boost revenue by 57%. Book a demo today and get 50% OFF your first 3 months when you subscribe to our Business Plan.