How Diversity & Inclusion Are Reshaping the Fitness Industry

The fitness industry has long been associated with a narrow definition of health—one that often excludes diverse populations based on ability, background, or identity. However, as we move further into 2025, a growing movement is challenging these outdated norms and reshaping the fitness landscape into one that is truly inclusive. At canfitpro, we recognize that…

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Introducing Our New Course: Brain Fitness for Active Aging

We’re thrilled to announce the launch of our latest online course, Brain Fitness for Active Aging, led by the inspiring Jill Hewlett—an internationally recognized speaker, Brain Gym® consultant, and wellness expert. Designed to empower you with the knowledge and tools to strengthen your brain health and embrace active aging, this course is your gateway to…

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Longevity: The Future of Fitness and the Key to a Thriving Life

The fitness industry is undergoing a transformative shift, prioritizing longevity as the foundation for a thriving, active, and fulfilling life. According to canfitpro’s Top 10 Fitness, Health & Wellness Trends of 2025, Active Aging has secured the number one spot for the second consecutive year. This speaks volumes about the growing demand for fitness solutions…

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Leveraging the 2025 Top 10 Fitness, Health & Wellness Trends

As we move into 2025, Canadian fitness business owners are standing at the threshold of transformative opportunities. The fitness, health, and wellness landscape are evolving rapidly, and those who align their businesses with the latest trends will not only thrive but redefine the industry itself. The canfitpro 2025 Top 10 Fitness, Health & Wellness Trends…

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Mindful Ways to Start the Year Stronger

The end of the year is often a time for reflection and celebration, but it can also bring increased stress and overwhelm. Amid the busy season, it’s easy to forget the importance of mindfulness in maintaining balance and focus. In fact, practicing mindfulness now can lay the foundation for a stronger, more intentional year ahead—both…

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Improving Client Success Through Motivational Interviewing

Effective and quality personal training services are important to the overall success of many gyms. In the competitive world of personal training, the two-way relationship between trainers and clients is vital to maintaining motivation and achieving success. At canfitpro, we believe that the key to unlocking client success lies not just in knowledge and expertise,…

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Medical Fitness: New Opportunities for Fitness Professionals

We are all aware that there are tremendous health benefits from exercise. Mental health and well-being are increasingly seen as a top priority, with a strong connection to overall health. Fitness professionals have numerous opportunities to bring their expertise and services into healthcare as Wellness Advocates – it defines us and opens exciting opportunities as…

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Embracing Authentic Leadership: The Power of Genuine Connection and Recognition

Authentic leadership has emerged as a crucial driver of sustainable success. This leadership style, rooted in self-awareness and genuine interaction, offers a refreshing departure from traditional models by emphasizing transparency, ethical behavior, and deep relational bonds. Integral to authentic leadership is the practice of recognizing and celebrating the achievements of others—be it clients, colleagues, or…

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Fitness and Mental Health in Business

Increasingly, we are coming to recognize that health and fitness extend far beyond the level of our physical body. Recognizing the interconnectedness of mental health and well-being with physical and emotional resilience is key to excelling in business and life. In the new era of work, mental health support and initiatives are imperative. Mental health…

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3 Key Trends To Propel Your Business Forward

In January this year, we released the canfitpro 2024 Health & Fitness Trends Report. The annual report offers a thorough exploration of the latest health and fitness trends in Canada, as determined by our 2023 Health & Fitness Trends Survey. This guide is an invaluable resource for those seeking fresh ideas and inspiration. This year,…

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