Advisory Panel

These industry experts have been assembled to assist in canfitpro's vision, direction, and education.



Alex Lemay

Alex Lemay, a Laval University Kinesiology graduate (2010), worked as a personal trainer and a strength coach in a performance center in Quebec City for over 15 years. From 2013 to 2021, he managed Gym Le Chalet/Tonic CrossFit, and by 2015, he launched Xpertise360, an educational platform offering 300+ hours of bilingual content for coaches and fitness professionals. In 2022, Alex became the co-owner of Thibarmy, the official platform of world-renowned coach/speaker Christian Thibaudeau.


Dr. Bahar Tajrobehkar

Dr. Bahar Tajrobehkar is an award-winning leader, researcher, and consultant in the field of Equity, Diversity and Inclusion (EDI) and the founder of Primus Consulting, an innovative firm dedicated to delivering equitable people strategies. With her PhD in Kinesiology and Health Science and over 15 years of teaching experience, Bahar’s expertise lies in driving positive (mental) health outcomes for marginalized populations.


Colin Milner

Colin Milner, CEO of the International Council on Active Aging, pioneered North America's active-aging industry. He is a globally recognized expert on healthy aging. As an acclaimed writer with 300+ articles, Milner influences leaders worldwide, advising prestigious organizations like WHO, World Economic Forum, Apple, and the White House. His impactful speeches have reached Fortune 10 companies, governments, and various sectors, earning him media recognition with organizations such as CNN to the Wall Street Journal.


Dr. Joel Kerr

Dr. Joel 'Dr. J' Kerr has over 15 years of experience in the clinical setting, amateur and professional sport setting as a clinician, movement, strength, and sport performance enhancement coach. Dr. J believes in educating and empowering his clients so they can make informed decisions about their health, including their movement selection, mental preparation, and nutrition to support their activities of daily living or competition in their respective sporting arena. Providing strategies to clients to focus on the now and 'play' in the moment is the skill set Dr. J can provide with motor skill acquisition and cognitive behavior techniques. He has a Bachelor of Physical Health and Education from the University of Toronto and a licensed Chiropractor and Neurofunctional Acupuncturist diploma from McMaster Medical School.


Dr. Ken Kinakin

Dr. Ken Kinakin is a chiropractor, strength and conditioning specialist, trained in Functional Medicine and a certified personal trainer. He has also competed in bodybuilding and powerlifting for over 40 years and has set national and world powerlifting records. He regularly lectures across Canada, United States, and Europe to doctors and personal trainers on the areas of weight-training, rehabilitation, nutrition, and lifestyle medicine. He has lectured at major corporations like Glaxo, GE, Medtronik, Sunlife and is canfitpro Canadian Presenter of the Year and received the Lifetime Achievement Award. He is the author of Optimal Muscle Training, published by Human Kinetics, and is the founder of the Society of Weight-Training Injury Specialists – SWIS, that educates and certifies doctors, therapists, and personal trainers in exercise muscle testing, rehabilitation, and treatment of weight training injuries.



Libby Norris

With over three decades of industry leadership, Libby’s scope has included corporate wellness, ergonomics, education faculty, international presenter, author, and boxer. Libby worked as the Fitness Correspondent for Canada AM Fitness for 12 years and continues to be a sought-after media fitness expert. Currently, Libby serves as the Manager of Fitness and Therapeutic Programs with the City of Mississauga.



Marie-Eve Ricard

With a degree in health and physical education and over 20 years in fitness, Marie-Eve Ricard is a dynamic and agile health and fitness professional. A multi-faceted and talented entrepreneur, she excels in virtual fitness business, corporate wellness, and SUP classes. She manages Ma Zone Fit's online training platform and is an award-winning educator and canfitpro PRO TRAINER. Marie-Eve passionately shares her expertise and love for health with exceptional dedication.


Milad Emadi

Milad Emadi is the Director of Personal Training at Movati Athletic and has over 20 years of experience in the fitness industry. After a successful career as a nationally recognized coach with numerous awards, he decided to become a leader and now continues this path developing and educating hundreds of highly skilled coaches and leaders to become best in class fitness professionals.


Dr. Paul Bedford

Dr. Paul Bedford is the world’s leading retention expert for health club businesses. His proprietary thought leadership enables operators to lean into their data, identify key underperformance indicators, and develop a sustainable retention strategy. His experience as a Health Club operator, a research scientist, and a Behavioral Psychologist gives Paul a unique perspective on member behavior and club performance.


Tara-Lyn Dinyer

Tara-Lyn Dinyer is a professor and program coordinator in Health, Wellness & Fitness at Mohawk College. She is International Faculty Lead for the School of Health and board member for the Community Support Centre Haldimand Norfolk. Tara was a nominee for Small Business of the Year Haldimand Norfolk 2018 & 2020, and Diamond Readers' Choice Fitness Instructor of the Year for 2019-2023 inclusive. She is also the recent recipient of the President’s Award of Excellence (Faculty) from Mohawk College.