Media passes are reserved for qualified individuals from approved media outlets. Passes are issued annually and do not carry over from year to year.
In order to obtain a media pass, you must:
Be a reporter, writer, editor, videographer or photographer with an accredited media outlet.
Be freelance media with proof of assignment on the media outlet’s letterhead.
Be an active fitness-industry blogger with consistent posting and a proven audience (5,000 X followers, 2,000 Facebook likes, or 3,000 Instagram/Pinterest followers).