Dawna Mensah (IG: @dawnamensah & FB: Dawna Mensah)
Sabrina Gabrielli (IG: @ kickstartsab)
ZOOM CLASSES:
Click here for Sharing Music on Zoom Instructions. Or, Click here to see a video tutorial on how to set up music on Zoom (around minute 3:00)
Ensure that Mirror My Video is set to “on” – usually default. That way when you mirror image teach (left lead) your participants will be on their right
You will notice lag/delay from the timing of your movements to when your participants are moving. Practice to get used to this delay so you’re not thrown off
Add class participants as contacts in Zoom so you can easily email directly from Zoom in case of tech issues (saves time and hassle)
You can record classes and share the replay video with participants to access in Zoom. You can even set an expiry date for the recording
Use the Waiting Room feature to help you keep your classes and participants secure. You can opt to have a password as well
IGTV / FACEBOOK LIVE CLASSES:
Opportunities to be discovered by more people! Build a following of participants outside of your geographic area
Most people are already familiar with social media, making it easier to overcome potential tech barriers of learning a new platform
Connect laptop to large Smart TV with an HDMI cable or use a projector to expand Zoom Gallery View in order to see participants more clearly. If there are more than 25 participants, you’ll need to cycle between screen 1 and screen 2 to see them all
Using royalty-free music, licensed for livestream videos, instead of original artist music will ensure your social media accounts aren’t frozen when teaching on IGTV and Facebook Live
All panelists take class registrations from participants contacting them directly via social media, text message, or email
Send a waiver and PAR-Q+ form. Review it once the participant completes/returns it. Knowing your participant health history allows you to provide custom modifications and better plan your workouts
Instruct participants to send an email money transfer for the cost of your classes. Most panelists offer monthly subscriptions ranging in price from $20-$50/month
You can also use PayPal direct payment links to accept payment
Zoom link is sent to registered participants the day of, or day before class
MARKETING:
Most use Facebook and Instagram to advertise. Many new participants have come from word of mouth
Ask participants for testimonials, Facebook, and Google reviews
Be authentic in all your marketing and how you show up to teach your classes. Let your unique personality shine through
COMMUNITY BUILDING:
Build rapport with your participant by chatting on video before you begin the class
Consider a “coffee hour” or social time after class where the group can chat together
Private Facebook Group for your participants so you can engage outside of class and encourage participant friendships
ON-CAMERA PRESENCE & OTHER TECH TIPS:
Keep internet stable! Turn-off all other Wi-Fi devices, plug laptop into your ethernet cable, or use a Wi-Fi extender. Shut down app notifications
