Business
Protected: Unlock Success: Address These Four Questions to Spring into a New Quarter and Elevate Your Fitness Business
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Read MoreFour Questions to Spring into a New Quarter and Elevate Your Fitness Business
The arrival of spring brings innovation, revitalized energy, new beginnings, and fresh growth. As we enter a new period of quarterly growth, this is a time to seize the energy of renewal to help your fitness business soar to the next level. Overcoming procrastination is crucial for business growth and longevity. Everyone faces procrastination in…
Read MoreUphold Standards of Practice by Fostering a Culture of Education & Certification
The fitness industry is exciting to work in because of its constant, diverse, and fast-paced evolution of teaching, training, and technological innovation. Every year canfitpro draws insights from the experiences of thousands of fitness professionals and business owners across Canada and this year’s Fitness Trends survey unveils a fascinating panorama of the industry’s future. Brace…
Read MoreHow to Contribute to Building the Inclusive Fitness Movement
An exciting shift has been building in our fitness industry, where we are focusing on building fitness spaces and businesses that are inclusive and diverse. Why is this important? So that we can attract, recruit, and retain people of diverse cultures, backgrounds, and body types. By doing so, we are working towards a more resilient…
Read MoreUnderstand Fitness Trends and Uplevel Your Business Strategy for 2024
With the new year comes a chance to set ambitious new goals and a fresh perspective to take your fitness business and career to new heights. The end of one year and the start of the next is an exciting time when researchers and experts globally share predictions on the future of fitness through various…
Read More12 Ways to Make “Movement as Medicine” your Mantra this Month
In today’s fast-paced world, the concept of “Movement as Medicine” has emerged as a powerful mantra for overall health and well-being. Beyond physical fitness, this concept supports the profound mind-body benefits of regular exercise, of which many of us who work in the health and fitness industry are acutely aware of and promote in our…
Read MoreHow To Create More Diverse and Inclusive Fitness Marketing
When was the last time you took a moment to pause and reflect on who you are attracting to your facility and how you can use your fitness marketing imagery to be more inviting and inclusive with your brand image? In this blog, we share insights and perspectives from three industry experts on creating more diverse…
Read MoreCelebrating and Elevating Women Fitness Business Leaders
October is Women’s History Month in Canada. This is a time to celebrate the women and girls who are making a difference and helping us move forward towards a better, more inclusive Canada (Government of Canada, 2020). Women in Leadership is one of our canfitpro diversity, equity and inclusion pillars and an important priority for…
Read MoreTech-Powered Success Stories: Canadian Fitness Businesses on the Rise
By Len Fridman, special Canfitpro contributor The fitness industry is thriving, despite the challenges posed by the ever-evolving economy and the lingering shadows of a global pandemic. The Canadian fitness landscape is experiencing a remarkable surge, with gym, health, and fitness clubs collectively raking in a whopping $4 billion in revenue. What’s even more astonishing…
Read MoreIncreasing your Business Longevity with a Growth Mindset and Activity Aging Strategy
As owners and managers of clubs and studios, we are keenly aware that the arrival of September marks the advent of the second busiest month in our calendar. This period witnesses a collective return to established fitness regimens, as members reintegrate into their familiar routines. With September assuming the role of a “second fresh start”…
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